
USP
Our USP: service marketing - service engineering - service communication
Service marketing is a central theme in many of our jobs and its correct execution plays a significant role in the agency’s ongoing success. The reason: the more similar a company’s product is to that of their competitors, the more important differentiation through intelligent service provisions becomes. This means placing as much importance on marketing associated services as the products themselves.
Service engineering encompasses the entire process including the development, planning and design phases. Through it, we can guarantee the clear definition of each client’s service provisions as well as the necessary competitor differentiation. We give content structure, we handle process planning and we effectively distribute available resources.
The first step in conducting successful service marketing is to determine the customer’s requirements before transferring these into an appropriate service offer. The goal of service marketing is always to increase revenues and the profits thereof. balleywasl* finds the strategic niches and the right scope of services to set your brand apart.
balleywasl* provides its clients with a comprehensive portfolio of marketing and communication services, optimising their efficiency through the implementation of integrated cross-media disciplines. Let us scrutinise your services and the service demands of your clients. We not only detect deficiencies, we seek out potential and we make productive proposals on how your company can promote the added value of your products and services.
balleywasl* is a full-service agency with six core competencies: Identity, Advertising, Sales, Publishing, Relations and Interactive.



